Leak of Promotional Videos

A short promotional video of Meta's upcoming Ray‑Ban Display smart glasses appeared online just before the company's Connect event. The clip, initially posted as an unlisted video on Meta's official YouTube channel, was later removed. It showcases a pair of black frames with clear lenses that resemble the company's previous Wayfarer design. The glasses incorporate a small heads‑up display that can present information such as a map preview, chat messages and contextual details about the user's view.

Features Demonstrated

The video briefly shows a user swiping with their fingers to type a reply in a chat app, illustrating the device's touch interaction capabilities. It also highlights a dedicated wristband accessory designed to work with the glasses. In addition to the Ray‑Ban model, a separate promotional clip features a new Oakley sunglasses model based on the Sphaera wrap‑around design. Unlike the Ray‑Ban frames, the Oakley sunglasses do not include a display but feature a camera positioned centrally over the nosepiece.

Camera Placement and Intended Use

The Oakley video makes the camera placement clear, aligning with earlier reports that suggested Meta might target cyclists and other athletes with the camera‑enabled eyewear. The camera sits in the center of the frame, consistent with prior speculation about its functionality.

Distribution and Removal

Both videos appeared briefly as unlisted uploads on Meta's YouTube channel before being taken down. UploadVR reported the appearance and removal of the clips, and Engadget confirmed it would be covering the Connect event live beginning September 17. An update added on September 15, 2025, notes the inclusion of the second Oakley video.

Implications for the Connect Event

The leak adds to a year‑long series of reports and rumors about Meta's smart glasses efforts, confirming that the company is preparing to showcase both the Ray‑Ban Display glasses and the Oakley camera‑equipped sunglasses at Connect. The presence of a wristband accessory and the demonstrated swipe‑to‑type interaction suggest a more integrated user experience than previously seen.

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