OpenAI’s CEO Sam Altman and chief marketing officer Kate Rouch publicly rebuked rival AI lab Anthropic after the company released a series of Super Bowl commercials that mock the idea of ads appearing in AI chatbot conversations. Anthropic’s ads, part of a campaign titled “A Time and a Place,” depict scenarios where users receive product pitches instead of advice, ending with the tagline “Ads are coming to AI. But not to Claude.” OpenAI officials called the spots dishonest and authoritarian, arguing that any future ChatGPT ads would be clearly labeled and would not alter the chatbot’s responses. The clash highlights competing approaches to monetizing AI, with OpenAI testing conversation‑specific banner ads while Anthropic relies on enterprise contracts and subscriptions. Leer más →

OpenAI chief Sam Altman sat down with Jimmy Fallon on The Tonight Show, using the platform to highlight how ChatGPT has become a personal assistant for new parents. The interview coincides with a broader push by Silicon Valley firms to shape public perception of artificial intelligence through extensive advertising and pop‑up campaigns. Companies such as Meta, TikTok, and others are deploying TV spots and digital ads that frame AI as a helpful, everyday tool, while also addressing regulatory pressures and growing public scrutiny of AI technologies. Leer más →

Agentio, a platform that connects brands with YouTube creators for sponsored videos, announced a $40 million Series B funding round led by Forerunner. The startup, founded by former Cameo president Arthur Leopold and ex-Spotify engineer Jonathan Meyers, aims to expand its AI‑powered ad buying tools to additional platforms such as Meta, TikTok, and Snap. Recent growth includes a five‑fold increase in revenue since its last round, a dramatic reduction in creator bid times, and strong performance metrics from brands like Bombas. Agentio plans to grow its team and broaden its creator‑brand matching capabilities across new social channels. Leer más →

DirecTV announced plans to roll out AI‑driven advertising on its television screensavers, allowing viewers to see personalized ads that can even incorporate their own faces. Partnering with Glance, the service will let users create short AI‑generated videos featuring their avatars and select brands directly from the screensaver interface. The move is positioned as a way to boost revenue as the company faces declining subscriber numbers, while also offering new content‑discovery features such as real‑time weather and sports scores. The initiative can be disabled by users who prefer an ad‑free experience. Leer más →

Koah, a startup focused on monetizing AI-powered applications through advertising, announced a $5 million seed round led by Forerunner with participation from South Park Commons and AppLovin co‑founder Andrew Karam. Co‑founder and CEO Nic Baird said the company aims to serve the “long tail” of AI apps, especially those outside the United States, where subscription revenue is limited. Koah already delivers sponsored ads in several AI‑driven products, partnering with advertisers such as UpWork, General Medicine and Skillshare. The firm claims its ad format yields click‑through rates of 7.5%, delivering higher effectiveness while preserving user engagement. Leer más →

Roku's finance and operating chief, Dan Jedda, told investors the company will expand its ad ecosystem from a few hundred major brands to tens of thousands of small and medium‑sized advertisers. Leveraging artificial intelligence, Roku aims to let local retailers and eateries create high‑quality video ads in minutes, shifting ad spend from social media to the Roku Channel. With more than one‑fifth of U.S. TV viewing occurring on Roku devices and a growing household base, the move could reshape the streaming ad market and prompt rivals to adopt similar AI tools. Leer más →

Koah, a startup focused on monetizing AI-powered applications through advertising, announced a $5 million seed round led by Forerunner with participation from South Park Commons and AppLovin co‑founder Andrew Karam. Co‑founder and CEO Nic Baird said the company aims to serve the “long tail” of AI apps, especially those outside the United States, where subscription revenue is limited. Koah already delivers sponsored ads in several AI‑driven products, partnering with advertisers such as UpWork, General Medicine and Skillshare. The firm claims its ad format yields click‑through rates of 7.5%, delivering higher effectiveness while preserving user engagement. Leer más →

Koah, a startup focused on monetizing AI-powered applications through advertising, announced a $5 million seed round led by Forerunner with participation from South Park Commons and AppLovin co‑founder Andrew Karam. Co‑founder and CEO Nic Baird said the company aims to serve the “long tail” of AI apps, especially those outside the United States, where subscription revenue is limited. Koah already delivers sponsored ads in several AI‑driven products, partnering with advertisers such as UpWork, General Medicine and Skillshare. The firm claims its ad format yields click‑through rates of 7.5%, delivering higher effectiveness while preserving user engagement. Leer más →

Roku's finance and operating chief, Dan Jedda, told investors the company will expand its ad ecosystem from a few hundred major brands to tens of thousands of small and medium‑sized advertisers. Leveraging artificial intelligence, Roku aims to let local retailers and eateries create high‑quality video ads in minutes, shifting ad spend from social media to the Roku Channel. With more than one‑fifth of U.S. TV viewing occurring on Roku devices and a growing household base, the move could reshape the streaming ad market and prompt rivals to adopt similar AI tools. Leer más →

Roku's finance and operating chief, Dan Jedda, told investors the company will expand its ad ecosystem from a few hundred major brands to tens of thousands of small and medium‑sized advertisers. Leveraging artificial intelligence, Roku aims to let local retailers and eateries create high‑quality video ads in minutes, shifting ad spend from social media to the Roku Channel. With more than one‑fifth of U.S. TV viewing occurring on Roku devices and a growing household base, the move could reshape the streaming ad market and prompt rivals to adopt similar AI tools. Leer más →

Koah, a startup focused on monetizing AI-powered applications through advertising, announced a $5 million seed round led by Forerunner with participation from South Park Commons and AppLovin co‑founder Andrew Karam. Co‑founder and CEO Nic Baird said the company aims to serve the “long tail” of AI apps, especially those outside the United States, where subscription revenue is limited. Koah already delivers sponsored ads in several AI‑driven products, partnering with advertisers such as UpWork, General Medicine and Skillshare. The firm claims its ad format yields click‑through rates of 7.5%, delivering higher effectiveness while preserving user engagement. Leer más →

Roku's finance and operating chief, Dan Jedda, told investors the company will expand its ad ecosystem from a few hundred major brands to tens of thousands of small and medium‑sized advertisers. Leveraging artificial intelligence, Roku aims to let local retailers and eateries create high‑quality video ads in minutes, shifting ad spend from social media to the Roku Channel. With more than one‑fifth of U.S. TV viewing occurring on Roku devices and a growing household base, the move could reshape the streaming ad market and prompt rivals to adopt similar AI tools. Leer más →

Roku's finance and operating chief, Dan Jedda, told investors the company will expand its ad ecosystem from a few hundred major brands to tens of thousands of small and medium‑sized advertisers. Leveraging artificial intelligence, Roku aims to let local retailers and eateries create high‑quality video ads in minutes, shifting ad spend from social media to the Roku Channel. With more than one‑fifth of U.S. TV viewing occurring on Roku devices and a growing household base, the move could reshape the streaming ad market and prompt rivals to adopt similar AI tools. Leer más →

Koah, a startup focused on monetizing AI-powered applications through advertising, announced a $5 million seed round led by Forerunner with participation from South Park Commons and AppLovin co‑founder Andrew Karam. Co‑founder and CEO Nic Baird said the company aims to serve the “long tail” of AI apps, especially those outside the United States, where subscription revenue is limited. Koah already delivers sponsored ads in several AI‑driven products, partnering with advertisers such as UpWork, General Medicine and Skillshare. The firm claims its ad format yields click‑through rates of 7.5%, delivering higher effectiveness while preserving user engagement. Leer más →