A recent Deloitte survey shows that while a majority of U.S. consumers are actively using or experimenting with generative AI, they also express strong concerns about privacy, data security, and the trustworthiness of tech companies. More than half of respondents pay for AI services, yet many still verify AI‑generated information and are reluctant to share personal data. The findings highlight a paradox: rapid adoption of AI alongside growing skepticism about its impact and the motives of the firms behind it. Leer más →

A recent Deloitte survey of U.S. consumers shows that while more than half are experimenting with or regularly using generative AI, a majority express concerns about rapid innovation, data privacy, and the accuracy of AI outputs. Around 40% of respondents pay for AI services, and many access the technology through mobile apps and websites. Trust remains fragile—privacy worries have risen, and users are reluctant to share sensitive personal data. Consumers indicate they are more likely to spend money with companies they trust, highlighting a tension between growing adoption and lingering skepticism. Leer más →