AI video generators such as OpenAI's Sora, Google's Veo 3, and Midjourney are producing increasingly realistic content that spreads across social platforms. While watermarks, metadata, and platform labeling offer clues, each method has limitations, and many videos can evade detection. Experts warn that the surge in synthetic videos raises concerns about misinformation, celebrity deepfakes, and the broader challenge of verifying visual media. Ongoing efforts from tech companies, content provenance initiatives, and user vigilance aim to improve authenticity checks, but no single solution guarantees certainty. Leer más →

OpenAI’s Sora, a TikTok‑style video creation app, lets users generate fully synthetic videos that look remarkably realistic. Each video includes a moving white cloud watermark and embeds C2PA metadata that identifies it as AI‑generated. Tools from the Content Authenticity Initiative can verify this provenance, while social platforms are beginning to label AI‑created content. Industry observers warn that the ease of producing such deepfakes could fuel misinformation and threaten public figures, prompting calls for stronger guardrails. Leer más →

OpenAI's Sora app lets anyone create realistic AI‑generated videos that appear on a TikTok‑style platform. Every video includes a moving white Sora logo watermark and embedded C2PA metadata that disclose its AI origin. While the tool showcases impressive visual quality, experts warn it could accelerate the spread of deepfakes and misinformation. Social platforms are beginning to label AI content, but users are urged to remain vigilant and check watermarks, metadata, and disclosures to verify authenticity. Leer más →

OpenAI has released Sora, an AI video generator that creates high‑resolution, synchronized videos from text prompts. The tool includes a moving watermark, built‑in metadata, and a "cameo" feature that can insert real‑world likenesses into generated scenes. While Sora’s capabilities are praised for creativity and ease of use, experts warn it could simplify the production of deepfakes and misinformation. Platforms such as Meta, TikTok, and YouTube are experimenting with AI‑content labeling, and tools like the Content Authenticity Initiative’s verifier can help identify Sora‑generated media. The debate highlights the tension between innovation and the need for robust safeguards. Leer más →