Amazon has introduced Lens Live, a new feature for its Shopping app on iOS that lets users point their phone camera at objects and instantly see matching product listings. Using real‑time object detection, Lens Live scans the environment, compares identified items against Amazon’s catalog, and presents similar products in a swipeable carousel with options to add to the cart or wishlist. The tool also integrates Amazon’s AI assistant Rufus to summarize descriptions and answer questions. Amazon says the feature builds on its existing visual‑search capabilities and will roll out to more customers in the coming weeks.
Leer más → 
