Background

Apple’s voice assistant, Siri, has been a core feature of its ecosystem for over ten years. Recent reports suggest the company is preparing its most extensive update to the service yet, shifting from a built‑in utility to a standalone AI chatbot experience.

Planned Features

The upcoming redesign includes a dedicated Siri app that would operate independently of the operating system’s core functions. A new, more prominent interface is being tested, along with an "Ask Siri" button intended to increase visibility and ease of use across iPhone, iPad and Mac devices. These elements aim to make Siri feel more like a conversational AI, comparable to popular large‑language‑model chatbots.

Rollout Timeline

According to the source, Apple is testing the new Siri experience ahead of its Worldwide Developers Conference, where a preview is expected. The full rollout is projected for the release of iOS 27, iPadOS 27 and macOS 27 later in the year.

Strategic Implications

By positioning Siri as a chatbot, Apple seeks to better compete with AI offerings from OpenAI and Google. The shift reflects a broader effort to reset expectations around Apple’s AI strategy after earlier delays. While Apple has previously hinted at a more personalized Siri, the reported overhaul suggests a more sweeping relaunch is in the works.

Current Status

Apple has not publicly confirmed the specifics of the planned features, and a company representative did not immediately respond to requests for comment. As testing continues, details could evolve before the official announcement at WWDC.

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