Meta has rolled out a new AI‑powered feature that translates, dubs, and lip‑syncs short‑form Reels on Facebook and Instagram into English, Spanish, Hindi, and Portuguese. The tool mimics the creator’s tone and cadence, adds optional lip‑movement matching, and is free for creators with at least 1,000 followers and all public Instagram accounts in supported regions. Viewers can toggle translations on or off and see clear labeling indicating AI‑generated audio. The launch positions Meta ahead of competitors by offering a fully automated voice‑cloning solution for global audiences.
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