New data shows AI bots are rapidly increasing their share of internet traffic, often bypassing standard safeguards like robots.txt. Publishers and website owners are confronting a sophisticated arms race as bots disguise themselves as human browsers and employ advanced scraping techniques. Companies such as TollBit, Cloudflare and others are offering tools to detect, block, or monetize bot access, while a growing market promotes services that help content appear in AI-driven search results. The shift is reshaping how the web functions and creating new revenue streams for digital publishers. Leia mais →