OpenAI chief Sam Altman sat down with Jimmy Fallon on The Tonight Show, using the platform to highlight how ChatGPT has become a personal assistant for new parents. The interview coincides with a broader push by Silicon Valley firms to shape public perception of artificial intelligence through extensive advertising and pop‑up campaigns. Companies such as Meta, TikTok, and others are deploying TV spots and digital ads that frame AI as a helpful, everyday tool, while also addressing regulatory pressures and growing public scrutiny of AI technologies.
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