OpenAI has started testing advertisements within the ChatGPT interface for users on its free and Go plans. The ads appear at the bottom of chat windows, are clearly labeled, and can be personalized or disabled by users. Content related to regulated or sensitive topics, as well as users under 18, will not trigger ads. OpenAI assures that it will not share or sell conversation data to advertisers. Industry observers note that ads are expected to remain a modest share of overall revenue, and Anthropic has responded with its own Super Bowl ad mocking the move. Leia mais →

OpenAI is planning to charge roughly $60 per 1,000 views for ads on ChatGPT, about three times the rate Meta typically charges. Early advertisers will receive only high‑level metrics such as total views and clicks, without detailed user‑action data. The first ads are slated to appear in the coming weeks for users on the free and lower‑tier Go plans, with exclusions for users under 18 and conversations about mental health or politics. OpenAI maintains that it will not sell user data to advertisers and will keep conversations private. Leia mais →

Tinder is piloting an AI‑driven “Chemistry” feature that examines users’ camera‑roll photos and asks interactive questions to infer interests and personality. Described by parent company Match Group as a tool to ease swipe fatigue by showing fewer, more compatible matches, the feature currently runs in New Zealand and Australia and will expand to other markets. While the rollout is opt‑in, privacy concerns arise over granting an app access to personal photos. Match Group hopes the addition, alongside other AI tools, will reverse a multi‑year decline in paying subscribers. Leia mais →

Anthropic announced a major upgrade to its Claude chatbot, adding an enhanced memory feature set for paying users. The new capabilities let Claude remember past conversations, learn user preferences, and compartmentalize information through a Projects feature that creates separate memory spaces. Users can edit, import, or export Claude’s stored context, and the company emphasized transparency by showing a synthesis of what the model retains. Anthropic also reported extensive safety testing to curb sycophancy and harmful outputs. The optional feature is available now for Max subscribers, with Pro access slated for the near future. Leia mais →

OpenAI has released Sora, an iOS app that lets users create short AI‑generated videos featuring their own digital likenesses. The platform offers a scrollable feed of bite‑size clips and includes built‑in safety guardrails to restrict sexual content, graphic violence, extremist propaganda, hate speech, and self‑harm. Users can control who may use their likeness and can see any details about generated videos that involve them. While the app showcases impressive realism, OpenAI acknowledges the potential for misuse and has implemented multiple safeguards. Leia mais →

WhatsApp announced a new AI-powered tool called Writing Help that lets users rephrase, proofread, or change the tone of their messages. The feature runs on Meta’s Private Processing technology, meaning the original text and suggested rewrites stay private and are not read by Meta or WhatsApp. Users can access Writing Help by tapping a new pencil icon while drafting a message, and the tool currently rolls out in English in select countries. Leia mais →