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OpenAI Shuts Down Sora AI Video Generator Over Cost and Declining Interest

OpenAI Shuts Down Sora AI Video Generator Over Cost and Declining Interest Digital Trends
OpenAI has discontinued its AI video generation tool Sora less than a year after it went viral. The decision was driven primarily by the high expense of running the technology—estimated at around $1 million per day—and a sharp drop in user engagement after the initial launch. While earlier reports hinted at plans to integrate Sora into ChatGPT, those plans appear to be abandoned as OpenAI pivots toward productivity‑focused AI tools that promise clearer revenue streams. The shutdown underscores the challenge of turning experimental AI demos into sustainable products. Read more →