Google’s senior vice president of knowledge and information, Nick Fox, told WIRED that the company is not ruling out advertising in its Gemini AI product. While the firm is testing ads in AI Mode, a Search‑powered experience, it says any future ads would be clearly labeled and relevant to users. Fox emphasized that Google’s strong financial position allows it to prioritize product quality over immediate monetization, and that lessons learned from AI Mode could inform any later Gemini ad strategy. The discussion also touched on the new Personal Intelligence feature and its potential impact on ad targeting. Read more →