OpenAI is planning to embed its Sora video‑generation model directly within the ChatGPT app, according to a report. The move could revive interest in Sora after its initial launch and potentially boost ChatGPT’s active user base. OpenAI currently charges API customers $0.10 per second for a 720p video and offers 30 free video generations per account per day in the standalone Sora app. The company expects inference costs to exceed $225 billion between 2026 and 2030, prompting a monetization strategy that may include credit purchases for video generation. Read more →